Migos have returned with Culture II, the Atlanta trio’s third studio album clocks in at a monstrous 1 hour 45 minutes. We all know what to expect from Quavo, Takeoff and Offset by now. So much so that we were able to review the project six months before it came out and got it mostly right.
But we aren’t here to talk about an album that’s longer than The Lion King; this is the breakdown of their music video for lead single “Stir Fry”.
First, let’s introduce the Migos a little bit. The group is comprised of dreadlocked and bespectacled Quavo, his cousin Offset and Quavo’s nephew Takeoff. The trap rappers have been culturally relevant since popularising the dab, they hit the mainstream in 2017 after the surprise success of “Bad and Boujee”. Continue reading →
Taylor Swift is back with a mediocre lead single from her forthcoming album, Reputation. “Look What You Made Me Do” has taken the internet by storm as fans rush to count the number of scores settled by the singer’s latest video. The song is a phenomenon, breaking streaming records and receiving eight million Spotify plays on its first day.
Produced by Jack Antonoff, formerly of Fun., “Look What You Made Me Do” is more contemporary and minimalistic than Swift’s previous album, 1989. Instead of ripping off the sounds of the 1980s, Swift instead copies Lorde’s half-sung delivery. Antonoff was executive producer for Lorde’s Melodrama and shows his hand with Swift’s latest single.
Amusingly, Melodrama displays far less melodrama than “Look What You Made Me Do”. Continue reading →
Rapping is hard. It’s about more than rhyming words together; there are important considerations such as flow and the way you say things. 21 Savage isn’t a great technical rapper, but makes good music thanks to his captivating personality and the grim, atmospheric beats he rhymes over.
Today we are going to talk about a rap song by 21 Savage that is very bad. It’s called “7 Minute Freestyle”, it goes on for a very long time and I’d like to tell you how terrible it is. Continue reading →
There was a time when American rap musicians loved Donald Trump; he was regarded as the charismatic ‘billionaire’ celebrity who embodied the aspirational nature of the genre. Many famous rappers came up from a life of poverty to become world famous and rich. Trump was one of many icons who lived a life to envy.
When Trump began campaigning for President of the United States, his bigoted views were exposed before the world. Many who used to glorify his name are now staunch critics of the man in the golden wig.
We’re going to look at how rappers went from calling themselves “the black Trump” to making songs like “Fuck Donald Trump”. We’re examining this genre because many of the artists are African-American and hip-hop is very in-tune to cultural and political shifts.
We’re looking at UK Grime and how the genre has permeated the British chart, creating a time of unprecedented chart success. Interestingly, many of the prominent artists are signed to their own independent labels; finding success away from the major labels.
They have total creative control over their output and have blossomed away from the powerful distribution networks of the big boys. Consider Giggs, who never had an album reach the Top 20 until he went fully independent and hit #2 with Landlord.
We’re going to take you on a journey through the history of the genre and how we got to this stage. But first let’s quickly explain what Grime is: Continue reading →